Airweb is a European technology company providing mobile services, applications and solutions to mobile operators, media and brands. All services are based on the Airweb mobile/iTV internet platform, allowing to run mobile and iTV multi-channel services and applications as well as complete service portals. With offices in France and Germany and serving several regions including Europe, the Caribbean and Africa, Airweb offers its clients complete solutions to build and implement a successful mobile internet strategy.
Overview and Context
Based on the successful concept of Blocket.se in Sweden, Leboncoin.fr was launched in France in April 2006 as a generalist classifieds website.
In fact Le bon coin represents :
- 18 million € in revenue
- Unique monthly users in Q2 2010: 10.9 million
- Page views per quarter in Q2 2010: 6.1 billion
Solution provided by AIRWEB
AIRWEB started working with Leboncoin.fr through low margins messaging services and has constantly increased the level of added value provided.
As of today, AIRWEB has developed the brand’s full mobile strategy with :
- Browser-based Mobile Sites
- iPhone application
Realization
Overview and Context
Leroy Merlin is a French worldwide home-improvement and gardening retailer.
Its business is centered around 6 main sectors (DIY, building, gardening, sanitary equipment, renewable energy and interior decoration).
Solution provided by AIRWEB
AIRWEB provided a browser-based mobile site to improve the brand’s visibility on Internet :
1. Interconnection with Leroy Merlin’s system to provide the whole content of the product catalog online (description, picture, ref, price…)
2. Store geolocalization
3. Emphasis on promotional products that can be managed by the client
4. Promotion advertising
Realization
